{"id":6913,"date":"2026-10-12T12:08:48","date_gmt":"2026-10-12T10:08:48","guid":{"rendered":"https:\/\/massimofarinatti.design\/?p=6913"},"modified":"2026-10-12T19:05:22","modified_gmt":"2026-10-12T17:05:22","slug":"key-round-selected-adi-design-index-2026","status":"publish","type":"post","link":"https:\/\/massimofarinatti.design\/en\/key-round-selected-adi-design-index-2026\/","title":{"rendered":"Key Round selected for ADI Design Index 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6913\" class=\"elementor elementor-6913\" data-elementor-settings=\"{&quot;page_masthead_image_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:900,&quot;sizes&quot;:[]},&quot;page_masthead_image_height_tablet&quot;:{&quot;unit&quot;:&quot;vh&quot;,&quot;size&quot;:70,&quot;sizes&quot;:[]},&quot;page_masthead_image_height_mobile&quot;:{&quot;unit&quot;:&quot;vh&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_x_tablet&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_x_mobile&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_y_tablet&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;page_masthead_background_position_y_mobile&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;rhye_hide_title_disabled&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3163e25 e-flex e-con-boxed e-con e-parent\" data-id=\"3163e25\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48a646a elementor-widget elementor-widget-image\" data-id=\"48a646a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"604\" src=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-1024x687.jpg\" class=\"attachment-large size-large wp-image-6915\" alt=\"Key Round, specchio circolare con illuminazione integrata Ghost Light, design Massimo Farinatti per Vanit\u00e0 &amp; Casa\" srcset=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-1024x687.jpg 1024w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-300x201.jpg 300w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-768x515.jpg 768w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-1536x1030.jpg 1536w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_04-2048x1374.jpg 2048w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30730be e-flex e-con-boxed e-con e-parent\" data-id=\"30730be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c8cad8 elementor-widget elementor-widget-text-editor\" data-id=\"5c8cad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>When technology disappears, design returns to the person<\/strong><\/h3><p>Key Round, the mirror I designed for Vanit\u00e0 &amp; Casa, has been selected for ADI Design Index 2026, entering the path towards the next Compasso d\u2019Oro.<\/p><p>It is an important recognition, but I prefer to start with what comes before it: the reasons that gave rise to the project.<\/p><p>When I began working on Key Round, I did not want to design a mirror with a light added to it. I wanted to understand how far the reflective surface could be pushed without betraying its nature, allowing the mirror to remain entirely a mirror and making technology visible only when it was genuinely needed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-473b6b9 e-flex e-con-boxed e-con e-parent\" data-id=\"473b6b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89c7378 elementor-widget elementor-widget-image\" data-id=\"89c7378\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-1024x683.jpg\" class=\"attachment-large size-large wp-image-6922\" alt=\"Key Round con illuminazione Ghost Light integrata nella superficie riflettente\" srcset=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-1024x683.jpg 1024w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-300x200.jpg 300w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-768x512.jpg 768w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-1536x1024.jpg 1536w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-2048x1365.jpg 2048w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR3_07-1920x1280.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1a13d09 e-flex e-con-boxed e-con e-parent\" data-id=\"1a13d09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f919f41 elementor-widget elementor-widget-text-editor\" data-id=\"f919f41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>The mirror remains a mirror. Until light is needed.<\/strong><\/h3><p>This idea lies at the heart of Key Round.<\/p><p><strong>Ghost Light<\/strong> technology allows light to emerge directly from the reflective surface without compromising its continuity when switched off. This technical possibility gave me the freedom to work not with a simple illuminated line applied to the mirror, but with an <strong>extended luminous surface<\/strong>, capable of establishing a more precise relationship with the face and with everyday gestures.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-423766c e-flex e-con-boxed e-con e-parent\" data-id=\"423766c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46aaaee elementor-widget elementor-widget-image\" data-id=\"46aaaee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"595\" height=\"842\" src=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Front_small.jpg\" class=\"attachment-large size-large wp-image-6927\" alt=\"Vista frontale di Key Round con specchio circolare, tre settori luminosi e sistema di mensole\" srcset=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Front_small.jpg 595w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Front_small-212x300.jpg 212w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-caac1c3 e-flex e-con-boxed e-con e-parent\" data-id=\"caac1c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-146f2ea elementor-widget elementor-widget-text-editor\" data-id=\"146f2ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>The person, literally at the centre<\/strong><\/h3><p>Putting the person at the centre of the project has become a widely used expression in design. With Key Round, I wanted it to become almost a geometric condition.<\/p><p>The face occupies the centre of the mirror, while the light develops around it.<\/p><p>Through the <strong>Modular Light System<\/strong>, different luminous areas can be activated according to need; both intensity and colour temperature can be adjusted, allowing the lighting to respond to different moments, gestures and individual preferences.<\/p><p>There is therefore no single predetermined lighting condition.<\/p><p>Technology creates possibilities and seeks to adapt to the person, rather than asking the person to adapt to it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8d4f44 e-flex e-con-boxed e-con e-parent\" data-id=\"a8d4f44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ccf8668 elementor-widget elementor-widget-image\" data-id=\"ccf8668\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video-1024x576.jpg\" class=\"attachment-large size-large wp-image-6935\" alt=\"Composizione doppia di Key Round con due specchi circolari illuminati e modulo centrale, design Massimo Farinatti per Vanit\u00e0 &amp; Casa\" srcset=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video-1024x576.jpg 1024w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video-300x169.jpg 300w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video-768x432.jpg 768w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video-1536x864.jpg 1536w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/KR_Double_Video.jpg 1920w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1988184 e-flex e-con-boxed e-con e-parent\" data-id=\"1988184\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c49aaf3 elementor-widget elementor-widget-text-editor\" data-id=\"c49aaf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>A simple form becomes a system<\/strong><\/h3><p>Key Round begins with an elementary geometry: the circle.<\/p><p>Yet formal simplicity does not reduce its possibilities. On the contrary, it becomes the starting point for different configurations.<\/p><p>The mirror can rotate, interact with shelves and accessories, be combined with other elements and generate more articulated compositions. A single object therefore becomes a <strong>small system for the bathroom space<\/strong>, capable of adapting to different dimensions, functions and ways of use.<\/p><p>It is a principle I care about: achieving complexity in use without creating formal complexity.<\/p><h3><strong>Design does not begin with the object<\/strong><\/h3><p>Design also concerns what happens before installation: production, protection, transport and materials. Within Vanit\u00e0 &amp; Casa\u2019s packaging, eliminating polystyrene has become standard practice rather than something to be showcased: one of the many decisions that contribute to the overall quality of the product.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de39b9f e-flex e-con-boxed e-con e-parent\" data-id=\"de39b9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45abbfe elementor-widget elementor-widget-image\" data-id=\"45abbfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"502\" src=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index-1024x571.jpg\" class=\"attachment-large size-large wp-image-6929\" alt=\"Key Round selezionato per ADI Design Index 2026\" srcset=\"https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index-1024x571.jpg 1024w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index-300x167.jpg 300w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index-768x429.jpg 768w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index-1536x857.jpg 1536w, https:\/\/massimofarinatti.design\/wp-content\/uploads\/2026\/10\/Key_Index.jpg 1792w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-141e630 e-flex e-con-boxed e-con e-parent\" data-id=\"141e630\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b76cc80 elementor-widget elementor-widget-text-editor\" data-id=\"b76cc80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>ADI Design Index 2026<\/strong><\/h3><p>The selection for <strong>ADI Design Index 2026<\/strong> places Key Round among the projects identified by ADI\u2019s Permanent Design Observatory and admitted to the process leading towards the Compasso d\u2019Oro.<\/p><p>For me, above all, it is an opportunity to bring attention back to an issue that has long accompanied my work:<\/p><p><strong>the quality of a project does not coincide with its final form.<\/strong><\/p><p>It lies in the relationship between form, technology, use, production and the person. It lies in the visible decisions and in those that, when a project works, almost disappear.<\/p><p>Key Round comes from this research.<\/p><p>And perhaps this is precisely why, in the end, it appears so simple.<\/p><p><strong>Key Round is also the result of Vanit\u00e0 &amp; Casa\u2019s technological expertise and its constant drive to push the boundaries of what a mirror can be.<\/strong><\/p><p><a href=\"https:\/\/massimofarinatti.design\/en\/portfolio\/key-round\/\">Discover Key Round in the portfolio \u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Key Round, designed by Massimo Farinatti for Vanit\u00e0 &#038; Casa, is selected for ADI Design Index 2026: light, technology and geometry place the person at the centre.<\/p>\n","protected":false},"author":3,"featured_media":6926,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[83,85],"tags":[],"class_list":["post-6913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-award","category-design"],"acf":[],"_links":{"self":[{"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/posts\/6913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/comments?post=6913"}],"version-history":[{"count":19,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/posts\/6913\/revisions"}],"predecessor-version":[{"id":6952,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/posts\/6913\/revisions\/6952"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/media\/6926"}],"wp:attachment":[{"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/media?parent=6913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/categories?post=6913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/massimofarinatti.design\/en\/wp-json\/wp\/v2\/tags?post=6913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}